![](https://skogen2.fra1.digitaloceanspaces.com/mos/_1280xAUTO_crop_center-center_none/Nettbil01.jpg 1280w, https://skogen2.fra1.digitaloceanspaces.com/mos/_2560xAUTO_crop_center-center_none/Nettbil01.jpg 2560w)
Nettbil
People who do nothing are the core of this campaign. With a well-known clickbait trick, a whimsical universe, and an unexpected tone of voice, we made films that can stand out in the endless scroll.
The campaign starts with films that capture interest with the well-known attention-grabbing headline "You won't believe..." and follows up by retargeting films that explain the service, but in the same universe, of course.
(DELIVERY)
Advertising
Social media
(CREDITS)
Production: Einar film
Director: Mattis Goksøyr